Welcome to Government College University Lahore - Established 1864

Faculty Directory

GCU Faculty Profile

Back
Ali Bhadur

Dr. Ali Bhadur

Lecturer
Research Interests: Social Media, Journalistic Practices, Newsroom Operations

Biography

A skilled and experienced academician with a strong background in Media and Communication Studies. I have gained extensive experience in teaching, administrative, and technical skills. I have also been recognized for my achievements, including securing a Bronze Medal in my undergraduate degree. As an administrative professional, I hold multiple responsibilities In addition, I possess technical skills in Social Media Management, multimedia software, and content creation via the Internet and search engines. Overall, my academic profile reflects a dedicated and experienced educator with a comprehensive skillset in the field of media and communication

Education

  • PhD in Mass Communication, Allama Iqbal Open University, Islamabad (Islamabad, Pakistan) 2024
  • MS/MPhil in Media & Communication, International Islamic University, Islamabad (Islamabad, Pakistan) 2017
  • Masters in Mass Communication, GC University Faisalabad (Faisalabad, Pakistan) 2014

Teaching Areas

Theories of Mass Communication, Political Communication, Media & Society, Online Journalism, Sub-Editing & Page Designing, Media, Culture & Society.

Experience

From To Designation Firm/Institution
Nov 2023 Continue Lecturer GC University, Lahore
Feb 2021 Nov 2023 Program Coordinator National University Of Modern Languages (NUML), Islamabad
Sep 2018 Nov 2023 Lecturer National University Of Modern Languages (NUML), Islamabad
Jul 2017 Jun 2018 Media Demonstrator Directorate Livestock And Dairy Development Department, Faisalabad, Govt. Of Punjab

Journal Papers

  • Nayab, Bhadur, A. (2026). "Algorithmic Visibility of Marginalized Voices on Social Media and Its Implications for Democracy in Pakistan." International Journal of Advanced Social Studies , Vol. 6 (1) , pp. 94-102. DOI: https://doi.org/10.70843/ijass.2026.06108 [Link]
  • Ahmed, J., Fatima, M., Bhadur, A. (2026). "Assessing the Role of Social Media in Shaping Political Awareness Among Pakistani Youth." Advance Social Science Archive Journal , Vol. 5 (2) , pp. 735–746. [Link]
  • Khan, M., Khan, K., Mukhtar ,H., Bhadur, A. (2026). "DIGITAL HUMOR AND INFLUENCE: EXAMINING MEMES AS TOOLS OF POLITICAL PERSUASION AMONG GEN Z." CONTEMPORARY JOURNAL OF SOCIAL SCIENCE REVIEW , Vol. 4 (2) , pp. 162-170. DOI: https://doi.org/10.63878/cjssr.v4i2.2327 [Link]
  • Bhadur, A., Waseem, W., Jamshed, T & Ali, W. (2026). "From Headlines to Minds: The Agenda-Setting Power of One-Sided News." Social Sciences Spectrum , Vol. 5 (1) , pp. 430-439. DOI: https://doi.org/10.71085/sss.05.01.508 [Link]
  • Nayab, Hussnain, Ajmal, F., Bhadur, A. (2026). "Hashtag Politics and Voter Mobilization: Comparative Study of Official X Activity by Pakistan’s Leading Parties During the 2024 General Election Campaign Period." SOCIAL SCIENCE REVIEW ARCHIVES , Vol. 4 (2) , pp. 225-236. DOI: https://doi.org/10.70670/sra.v4i2.2045 [Link]
  • Sajjad, A. , Zahra, I. Ashraf, A., Bhadur, A. (2026). "IMPACT OF MEMES ON POLITICAL NARRATIVES: A CASE STUDY OF INSTAGRAM." Journal of Media Horizons , Vol. 7 (4) , pp. 241-249. DOI: https://doi.org/10.5281/zenodo.19708229 [Link]
  • Adeel, A., Meer, R., Fatima, M., Bhadur A. (2026). "Impact of Political Memes on Voter Perception: A Case Study of University Students." Journal of Social Sciences Advancement , Vol. 7 (1) , pp. 75–83. DOI: https://doi.org/10.52223/JSSA26-070110 [Link]
  • Manzoor, H., Munir, L., Bhadur, A. (2026). "Journal of Innovations in Educations and Social Sciences." Journal of Innovations in Educations and Social Sciences , Vol. 3 (1) , pp. 51-68. [Link]
  • Siddiqi, L., Bhadur, A., Sultan, A., Khan, M., & Shahzad, H. (2026). "Leans, Lies, and Votes: Uncovering Media Bias in Voters’ Minds." Social Science Review Archives , Vol. 4 (1) , pp. 3648–3659. DOI: https://doi.org/10.70670/sra.v4i1.1931 [Link]
  • Mamoon, M., Nasir, F., Ali, R., Bhadur, A. (2026). "ONLINE COMMENTS AND THEIR EFFECTS ON POLITICAL BEHAVIOR IN SOCIAL MEDIA USERS." Journal of Media Horizons , Vol. 7 (4) , pp. 465-482. DOI: https://doi.org/10.5281/zenodo.19913981 [Link]
  • Tahir, M., Bhadur, A., Khalid, H., Usaid, M. (2026). "Political Victimhood and Emotional Mobilization: A Content Analysis of Pakistani Politicians Across Major Political Parties." SOCIAL SCIENCE REVIEW ARCHIVES , Vol. 4 (1) , pp. 4284-4294. DOI: https://doi.org/10.70670/sra.v4i1.2033 [Link]
  • Shameel Ahmed Quadri, S., Bhadur, A., & Abro, G (2026). "Post-Truth Politics and Institutional Legitimacy: Crisis of Representation in Emerging Democracies." Journal of Asian Development Studies , Vol. 15 (2) , pp. 229-242. DOI: https://doi.org/10.62345/jads.2026.15.2.18 [Link]
  • Shahid, F., Amir, L., Bhadur, A. (2026). "THE DIGITAL TRAP: HOW SHORT POLITICAL VIDEOS ON TIKTOK AND REELS LOCK PAKISTANI YOUTH INTO ONE-SIDED THINKING." INVERGE JOURNAL OF SOCIAL SCIENCES , Vol. 5 (2) , pp. 390-405. DOI: https://doi.org/10.63544/ijss.v5i2.274 [Link]
  • Rehmat, R., Gilani, A. H., Bhadur, A. (2026). "The Effect of Politicians Gender and Communication Style on Voter Behavior in Pakistan." Journal of Psychology, Health and Social Challenges , Vol. 4 (1) , pp. 122-125. DOI: https://doi.org/10.63075/tzkjrc25 [Link]
  • Amir, S., Zaidi, I., Nadeem, Y., Bhadur, A. (2026). "X’S POLITICAL PULSE: AWAKENING AWARENESS AMONG PAKISTANI YOUTH." Policy Research Journal , Vol. 4 (3) , pp. 1126-1136. DOI: https://doi.org/10.5281/zenodo.19755496 [Link]
  • Nasir, T., Bhadur, A., Javed, S., & Sabir, S (2025). "DIGITAL BATTLEGROUNDS: THE ROLE OF SOCIAL MEDIA IN THE INDO PAKISTANI MEDIA WAR ANALYSING NARRATIVES, PROPAGANDA, AND PUBLIC PERCEPTION." Journal of Media Horizons , Vol. 6 (3) , pp. 1434-1446. DOI: https://doi.org/10.5281/zenodo.16760157 [Link]
  • Ali Bhadur, Saqib Riaz, Raja Kamran (2025). "Examining the Impact of Twitter (X) on News Sourcing and Dissemination: A Qualitative Study of Mainstream Media Editors in Pakistan." UCP Journal of Mass Communication , Vol. 3 (2) , pp. 45-68. DOI: https://doi.org/10.24312/ucp-jmc.03.02.694 [Link]
  • Khan, M., Khan, M., Mukhtar, H., Bhadur, A. (2025). "Social Media and Political Preferences in Gen Z during the 2024 General Election in Lahore, Pakistan." Journal of Innovations in Educations and Social Sciences , Vol. 3 (1) , pp. 51-68.
  • Bhadur, A., Riaz, S., & Kamran, R (2025). "Twitter (X) and Political Participation: An Assessment of Pakistani Journalists’ Perception." Social Science Review Archives , Vol. 3 (1) , pp. 619-628. DOI: https://doi.org/10.70670/sra.v3i1.344 [Link]
  • Bhadur, A., Anis, Y., & Maryam, W (2024). "Global Impact of New Media in Public Relations: A Review." Global Mass Communication Revie , Vol. 9 (3) , pp. 1-11. [Link]
  • Amir, L., Bhadur, A., Nazeer, H., Ullah, I. (2024). "INSTAGRAM AS A POLITICAL SPHERE: EXAMINING POLARIZATION AMONG PAKISTANI USERS." Journal of Media Horizons , Vol. 7 (4) , pp. 592-606. DOI: https://doi.org/10.5281/zenodo.20037525 [Link]
  • Bhadur, A., & Riaz, S (2024). "Twitter (X) and Journalistic Practices: A Case Study of Pakistani Journalists." Journal of Peace, Development and Communication , Vol. 8 (3) , pp. 186-199. DOI: https://doi.org/10.36968/JPDC-V08-I03-11 [Link]
  • Khurshid, A., & Bhadur, A (2023). "Artificial Intelligence and Journalism in Pakistan: An Investigation of Journalists' Attitudes and Adoption." Journal of Peace, Development and Communication , Vol. 7 (2) , pp. 1-11. DOI: : https://doi.org/10.36968/JPDC-V07-I02-01 [Link]
  • Bhadur, A., Khurshid, A., & Qasim, H (2023). "Missing the Social Media in Digital Age: A Case Study of Users at the Time of Social Media Blackout in Pakistan." International Journal of Human and Society (IJHS) , Vol. 3 (4) , pp. 138-153. [Link]

Conference Papers

  • 2nd International Media conference (2024), Lahore. , Paper: "Twitter (X) and Political Participation: An Assessment of Pakistani Journalists’ Perception"
  • Artificial Intelligence and Media (2024), Sargodha. , Paper: "Exploring the Preparedness for Integrating Artificial Intelligence Literacy within Institutions of Higher Education: Insights from Media and Communication Studies Students"

Awards/Achievements

  • Bronze Medal (2014), GC University Faisalabad.